The upcoming lunch seminar on business blogging is the second time we have covered this subject this year. Why? Because blogging offers your business the ability to leverage the power of search; differentiate you from the competition; establish a two-way dialogue with your leads, prospects, and customers; and take part in the conversations that are already going on in the blogosphere - with or without you.

The first presentation by Toby Bloomberg was high-level and really designed to give attendees an introduction to blogging. The second presentation will breakdown the popular misconception that blogging is a difficult thing to do.

We’ll look at how easy it is to set one up, how far you can take your blog’s design, functionality, plugins, feeds, tips and tricks, sucess stories, and search.

Following the September 20th luncheon, we feel confident that you will be on your way to creating a powerful new connection with the online community and the more than 57 million bloggers out there today.