Leading A Generation.

The RT-YPN evolved from a regional economic development planning process led by EDAWN. Our organizational mission is to cultivate an informed and involved young professional community in the Truckee Meadows in order to retain and attract young and diverse talent.

The RT-YPN welcomes your interest and offers you membership and an opportunity for professional growth and development in Northern Nevada.

For more information and to RSVP please visit
www.renotahoeypn.com
or call (775) 829-3779

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Thursday, April 12, 2007
8 - 11:30 am
Harrah’s Downtown

Marketing Bootcamp: What’s The Plan?

Join us for a special 3-hour AMA in the AM, featuring Dario Priolo, Miller Heiman’s Executive VP.

In this hands-on seminar, you’ll learn practical and actionable tools to create your own marketing plan – with a simple method that works. Walk away with a toolbox to create a marketing plan that addresses strategic business issues – and gets results.

Who can benefit?

• Small business owners wearing many hats who need a marketing plan – but don’t have time to think about one
• Marketing departments up to their ears in alligators, looking for a practical roadmap to get on track and stay on course
• Marketers waiting for budget approval from a CEO who wants to see “the plan”

What you’ll gain

• A practical, actionable approach to creating and using a marketing plan
• How to get the biggest bang for your marketing buck – spend it where it counts
• How to navigate the jungle of podcasts, blogs, SEO, RSS – what they can and can’t do for you
• A marketing roadmap template you can use again and again

Our Speaker: Dario Priolo

Dario Priolo has extensive experience building high-impact brands in professional services. At Miller Heiman he has instituted an integrated global marketing strategy that has positioned the company’s thought leadership and revitalized lead generation for the sales force.

Prior to joining Miller Heiman, he was Director of Sales and Marketing for the Hay Group, and a strategy consultant with Deloitte and Touche. Dario has an MBA from the University of Pennsylvania’s Wharton School.

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DATE: Thursday, April 12, 2007
TIME: Registration and Networking: 8 - 8:30 AM
Presentation and Lunch: 8 - 11:30 AM
PLACE: Harrah’s Reno Convention Center
COST:
$75 - AMA Members and Students paid in advance
$99 - Non-Members paid in advance
$99 - AMA Members paid at the door
$125 - Non-members paid at the door
$150 - At the door without RSVP - Seating is on a space-available, first-come, first-served basis, with seating at 8:30 am

RSVP online by 5 PM on Monday, April 10

Grab your boldest ambitions and come be part of a movement, a happening, the next big thing. We’re taking exuberant steps toward making this region an epicenter of ideas, opportunity and commerce. And we want you at the table.

KEYNOTE: SEAN ADAMS, ADAMSMORIOKA, INC.
“WHAT GREAT BRANDS ARE MADE OF”

Sean is an internationally acclaimed designer who has worked with legendary brands like Gap, Nickelodeon, Target, The Walt Disney Company and VH1. If you believe in our business future, this is a must-attend event.

TUESDAY, APRIL 24 · 11:00 AM - 1:30 PM
GRAND SIERRA RESORT & CASINO
TICKETS: $65 OR $650 FOR TABLE OF 10
edawn.org/luncheon or 775-829-3700

Kelly McDonald is a marketing and advertising expert with 20 years of ad agency experience, on both the General Market and Latino sides of the business. She worked in top positions for several global ad agencies, including Young & Rubicam, TBWA Chiat/Day and Temerlin McClain before making the move to Latino advertising and marketing.

Kelly was drawn to the Hispanic culture twenty years ago when she left her home town of Milwaukee and moved to Albuquerque, New Mexico. She began studying the culture and collecting Latin American artwork.

But it wasn’t until Kelly worked for Ornelas, one of the country’s top Latino ad agencies, that she immersed herself in the Latino culture. With co-workers from all over Latin America, Kelly was exposed to the nuances of the culture, from weddings, funerals and births, to holiday traditions, language differences, food specialties, the role of family and faith, and more.

Her love for the Latino culture extends beyond business: Kelly has taught English as a Second Language to Latinos for years as a volunteer. Additionally, Kelly and her husband travel extensively throughout Mexico, and her mom has lived in Mexico for fifteen years.

This month’s WIN Breakfast Meeting is Friday, March 30, in the Convention Center of the Peppermill Hotel/Casino. The buffet opens at 7 a.m., with the program running from 7:30 a.m. to 9 a.m. The entrance fee is $30 for guests, and $15 for members who do not have the Pre-Paid membership. Please pay via cash or check at the door.

To RSVP for this event click here.