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Archive for March, 2007

EDAWN’S ANNUAL LUNCHEON 2007 – BRAND INSIGHTS, SNEAK PEAKS & INSPIRATION

Tuesday, March 13th, 2007

Grab your boldest ambitions and come be part of a movement, a happening, the next big thing. We’re taking exuberant steps toward making this region an epicenter of ideas, opportunity and commerce. And we want you at the table.

KEYNOTE: SEAN ADAMS, ADAMSMORIOKA, INC.
“WHAT GREAT BRANDS ARE MADE OF”

Sean is an internationally acclaimed designer who has worked with legendary brands like Gap, Nickelodeon, Target, The Walt Disney Company and VH1. If you believe in our business future, this is a must-attend event.

TUESDAY, APRIL 24 ยท 11:00 AM – 1:30 PM
GRAND SIERRA RESORT & CASINO
TICKETS: $65 OR $650 FOR TABLE OF 10
edawn.org/luncheon or 775-829-3700

March’s WIN Breakfast: "Relating, Not Translating: How to Market to U.S. Latinos"

Monday, March 12th, 2007

Kelly McDonald is a marketing and advertising expert with 20 years of ad agency experience, on both the General Market and Latino sides of the business. She worked in top positions for several global ad agencies, including Young & Rubicam, TBWA Chiat/Day and Temerlin McClain before making the move to Latino advertising and marketing.

Kelly was drawn to the Hispanic culture twenty years ago when she left her home town of Milwaukee and moved to Albuquerque, New Mexico. She began studying the culture and collecting Latin American artwork.

But it wasn’t until Kelly worked for Ornelas, one of the country’s top Latino ad agencies, that she immersed herself in the Latino culture. With co-workers from all over Latin America, Kelly was exposed to the nuances of the culture, from weddings, funerals and births, to holiday traditions, language differences, food specialties, the role of family and faith, and more.

Her love for the Latino culture extends beyond business: Kelly has taught English as a Second Language to Latinos for years as a volunteer. Additionally, Kelly and her husband travel extensively throughout Mexico, and her mom has lived in Mexico for fifteen years.

This month’s WIN Breakfast Meeting is Friday, March 30, in the Convention Center of the Peppermill Hotel/Casino. The buffet opens at 7 a.m., with the program running from 7:30 a.m. to 9 a.m. The entrance fee is $30 for guests, and $15 for members who do not have the Pre-Paid membership. Please pay via cash or check at the door.

To RSVP for this event click here.

March’s WIN Breakfast: “Relating, Not Translating: How to Market to U.S. Latinos”

Monday, March 12th, 2007

Kelly McDonald is a marketing and advertising expert with 20 years of ad agency experience, on both the General Market and Latino sides of the business. She worked in top positions for several global ad agencies, including Young & Rubicam, TBWA Chiat/Day and Temerlin McClain before making the move to Latino advertising and marketing.

Kelly was drawn to the Hispanic culture twenty years ago when she left her home town of Milwaukee and moved to Albuquerque, New Mexico. She began studying the culture and collecting Latin American artwork.

But it wasn’t until Kelly worked for Ornelas, one of the country’s top Latino ad agencies, that she immersed herself in the Latino culture. With co-workers from all over Latin America, Kelly was exposed to the nuances of the culture, from weddings, funerals and births, to holiday traditions, language differences, food specialties, the role of family and faith, and more.

Her love for the Latino culture extends beyond business: Kelly has taught English as a Second Language to Latinos for years as a volunteer. Additionally, Kelly and her husband travel extensively throughout Mexico, and her mom has lived in Mexico for fifteen years.

This month’s WIN Breakfast Meeting is Friday, March 30, in the Convention Center of the Peppermill Hotel/Casino. The buffet opens at 7 a.m., with the program running from 7:30 a.m. to 9 a.m. The entrance fee is $30 for guests, and $15 for members who do not have the Pre-Paid membership. Please pay via cash or check at the door.

To RSVP for this event click here.

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