Marketing AAA Baseball In Reno
The bases are loaded. Here comes the pitch.
It’s the biggest thing to happen to downtown Reno since Bill Harrah opened his bingo parlor. Last September, the Reno City Council inked a deal with SK Baseball and Nevada Land LLC to build a 10,000-seat AAA baseball stadium and move the Tucson Sidewinders to Northern Nevada in 2009.
The new stadium will be located along the Truckee River at the historic Freight House site, right in the heart of Downtown Reno. They’re building it – but how will they draw the fans to fill those seats?
In this month’s fast-paced pitch from SK Baseball, you’ll hear about:
* The ins and outs of a successful product launch.
* Scoring a brand home run.
* Hitting it out of the park with today’s fickle fans
* Using promotions to load up the bases.
Our Speaker
Brett McGinness heads up marketing for SK Baseball LLC, the organization bringing Triple-A baseball to 
downtown Reno.
Brett spent seven years with the San Francisco Giants in consumer marketing research, sponsorship and promotions. He planned the Giants’ 10,000th franchise victory celebration, developed single-game attendance prediction metrics and created the team’s first partial-season ticket packages. As an intern in 2001, he served coffee to Willie Mays, and has the partially-chewed swizzle stick to prove it.
Wednesday, June 18, 2008
Harrah’s Convention Center
Networking: 11:30 AM – Noon
Lunch: Noon – 1:00 PM
Cost
$20 – AMA Members with RSVP
$30 – Non-Members with RSVP
$40 – Without RSVP (Seating is on a space-available, first-come, first-serve basis)
$10 – Students with RSVP
RSVP online by Monday, June 16 at 2:00pm
May 24th, 2008 at 1:03 am
“It’s the biggest thing to happen to downtown Reno since Bill Harrah opened his bingo parlor.” What a great opening line! Who writes your stuff? I’d like to let him or her know how much I liked — oh, wait, *I* wrote that. It’s been on the home page of Reno Ballpark Update since 2007. Check it out for yourself at http://www.renoballparkupdate.com and catch up on what’s happening with the project while you’re there.
First the RGJ steals my amusing team name suggestions and now this. It’s called attribution, people. And it’s Erik with a “K.”
July 10th, 2008 at 7:52 am
I work for a company in Reno called Media Mgmt. We have several different publications in town which my assist in getting you word out. Please allow me some time to show these to you. Thank you for your time. David (775)750-3303
May 10th, 2010 at 7:56 am
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May 18th, 2010 at 11:24 pm
my family is really interested in Coffee Franchise like Starbucks. we are still saving money for the franchise cost.,-’
May 24th, 2010 at 9:38 pm
i love to see new product launches because i am addicted to shopping both online and offline.`-~
July 27th, 2010 at 7:22 pm
i am always watching for any product launch on the internet as i am a gadget addict myself.,;’
September 13th, 2010 at 9:43 pm
product lunches are great! i am always on the lookout for it~`’
October 13th, 2010 at 3:23 am
on our local store we have lots of product lunches specially with those cool new gadgets~,:
October 24th, 2010 at 1:39 pm
me and my brother are always in almost any product launch events..,
November 7th, 2010 at 4:16 pm
Intriuging post as usual, I’ll be back!
December 21st, 2010 at 11:40 am
i love new product launches, i always attend events like those because i want to see some new stuffs ,~,
January 29th, 2011 at 7:11 pm
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