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AMA Chapter News

Marketers, Start Your Engines!

Tuesday, February 20th, 2007

You planned, you tuned, you polished – you built your marketing baby from the asphalt up. Now’s your chance to show off that hot marketing machine. Enter it into the 2007 ACE Awards: Race For The Ace!

We’ve made this year’s entry process quicker and easier for you … after all, it is a RACE to the finish!

Click here for 2007 ACE Entry Form and Rules

If you have any questions regarding this new process, please contact Jessica Hensler at jhensler@hmcarchitects.com or 775-322-9475 x14.

Completed entries, supporting materials and entry fees are due no later than 5:00 pm on Friday, April 13 to Samantha Fleischer at the Pioneer Center, 100 S. Virginia Street. To make arrangements to deliver your entries prior to April 13th, please contact Samantha at 775-686-6142.

We’ll announce the winners at the 2007 ACE Awards Celebration on Friday, May 18th.

Good luck!

The 2007 Great AMA Super Bowl Debate

Sunday, January 28th, 2007

 

Wednesday, February 21 > 11:30 am – 1:00 pm
Harrah’s Downtown Reno
Click Here to RSVP Now

No, we’re not talking about the teams. We’re talking ads.

Along with speculation about “The Game”, there’s growing hype about the Super Bowl ads.

  • Will they be better than last year?
  • What will a 30 second spot cost?
  • Will the amateur-created ads be any good, or better than the pros?
  • Did the “Will you marry me?” guy get his sponsor?

But, what about the ROI?

And while the creative is fun, in our marketer hearts we’re wondering about the ROI. Yes, that uncomfortable place where our feet are held to the fire and it’s all about results. There are lessons for us all in the Super Bowl ads, as we allocate our marketing budgets and consider the answers to these questions.

  • Which ad is most effective?
  • Which is the best marketing tool?
  • And which, if any, should really be spending that kind of dough on placement in the Super Bowl?

Join us as we watch the Super Bowl ads, and hear our panel of creative AND strategy experts dissect them.

Moderator, Stephanie Kruse is President and Principle of KPS|3. Joining Stephanie is a panel of marketing pros, including Cynthia Moore, Marketing Director, at Meadowood Mall, Debbie Jost, President/Founder of Media Access Group, and Tim O’Brien, Creative Director at R&R Partners, who ask the hard questions when they plan a campaign. A marketing strategist/account planner, a media buyer and a creative director will battle on our  podium. (Photos, top to bottom, Stephanie Kruse, Cynthia Moore, Debbie Jost and Tim O’Brien)

Come see the fun and watch the fur fly in the 
Great Super Bowl Debate.

Your opinion counts when you cast your vote for The People’s Choice Super Bowl Ad Awards:

  • The most bodacious ad most likely to be remembered
  • The ad that hit the mark, got results and made the marketers smile
  • The best “OK, I just like this one” ad  

Who, What and Where:DATE:  Wednesday, February 2 7, 2007
TIME:  Registration and Networking: 11:30 AM – Noon
Presentation and Lunch: Noon – 1:00 PM
PLACE:  Harrah’s Reno Convention Center
COST: 
$19 – AMA Members and Students paid in advance
$29 – Non-Members paid in advance
$20 – AMA Members paid at the door
$30 – Non-members paid at the door
$40 – At the door without RSVP – Seating is on a space-available, first-come, first-served   basis, with seating at noon

  Wednesday, February 2 7, 2007   Registration and Networking: 11:30 AM – NoonPresentation and Lunch: Noon – 1:00 PM   $19 – AMA Members and Students paid in advance $29 – Non-Members paid in advance $20 – AMA Members paid at the door $30 – Non-members paid at the door $40 – At the door without RSVP – Seating is on a space-available, first-come, first-served   basis, with seating at noonRSVP online by noon on Monday, February 19.

RSVPs held until 10 minutes before event begins.  Please note that you must cancel your reservation at least 48 hours before the event or be billed for the event. 

Collegiate AMA Chapter Fundraiser

Sunday, December 31st, 2006

The University of Nevada Reno’s Collegiate AMA Chapter is raising funds by recycling cell phones.  Please bring your unused cell phone to the AMA’s Jan 17 lunch, or drop them off at Noble Studios at 206 S. Carson St., Suite 200 in Carson City.  

 

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